Smoke & Mirrors: How Hype Obscures the Future and How to See Past It
$8.99

Gemma Milne

Smoke & Mirrors: How Hype Obscures the Future and How to See Past It

From AI, quantum computing and brain implants, to cancer drugs, future foods and fusion energy, science and technology journalist Gemma Milne reveals hype to be responsible for fundamentally misdirecting or even derailing crucial progress.

Hype can be combated and discounted, though, if you're able to see exactly where, how and why it is being deployed.

This book is your guide to doing just that.

For more conversations about hype, watch this live fireside chat ft. Gemma and TFF Founder Christine.

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About TFF Shop

Every purchase made on the TFF Shop, includes:

- Full payout to the TFF Community partners

- Donation to the Thought For Food Foundation, which will be reinvested into the TFF Community to support them in building a future food system.

Donate:

Don’t need anything from the TFF Shop right now? Support the TFF Community with a small donation. Thank you!